I am personally obsessed with Airbnb and the world of short-term rentals (STRs). For the past four years, I have opted for short-term rentals over conventional hotels 90% of the time when traveling. There is just something truly wonderful about walking into a place that feels like...

Our Process Here at Model55, we design model apartments all over the country. One thing we’ve learned is that a one-size fits all approach never works. That’s why our designers use demographics to create personas, which influence their selections. Check out how we create and use personas...